Presenting technical information to clients
during a bid stage is a very different situation than that faced
by most technical skilled staff. The information must be brought
to life and be made fully understandable by bid evaluators, who
will often be less technically skilled that the engineers who
typically supply the technical information. In short, the messages
need to be sold.
Our skills include the design and generation
of a suitable structure for the bid responses. This is important
as the bid evaluator has to be assured that a bid response covers
all the required areas. A well structured document enables the
quick assessment of a bid response to be made without slowing down
the reading process.
Implementing the designed structure across
many types and styles of input is a detailed task which requires a
strict adherence to the final required document. This rigid
approach is seldom brought to the generation of the initial
technical material and, indeed, may impair the flow of technical
matter. This task is best performed completely separately, and
after, the creation of the technical material.
Once the technical material has been
created, a great deal of attention to detail is required to ensure
that the bid requirements have been met and can be shown to have
been met. Often, technical information can be overly detailed,
wanders off-topic, and is incomplete. It is important that all
required areas are covered and detailed to a uniform depth, and as
required by the bid. Technical writers will ensure that the
information provided to them is written in such a way as to be
best presented for the bid reviewer, which is the end customer at
this time. Typically, a great deal of editing is required to
harmonize the information and to provide one overall style of
presentation to the several different styles which are often
present in a collaborative document. Illustrations will be
produced or amended as required to provide the maximum level of
clear and concise understanding of issues, while ensuring a smooth
transition from topic to topic.
As the proposal nears completion, and
technical content is fixed, a final stage is required. This
includes indexing, glossary of terms, abbreviations, cross
references and generation of contents lists.
Back to Services page